1. Using our GFA (General Fonetic Ala-go-rythm) we are able to understand any input given by the customer irrespective of syntax / language / sentence form.  It can be with regards to tickets / banking queries / CRM applications / getting emails off your desktop – anything can be talk enabled.

2. Current systems are rigid and need the user to be trained . Ala Isms  eliminates this roadblock – Talk to the application as you would talk to your banker / travel agent / secretary / friend / yourself. Build communities,  do local search without it throwing up junk and talk enable your mcommerce applications.

Telcos can embedd the Ala engine in their existing SMS based products and roll out user driven friendlier services.

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Actual Transcript from a conversation between GP and Ala

Live user example 1

(4:18 PM) gp: bby to del on 21 nov 1 adult
(4:18 PM) alabot: Please wait a moment while I do a search …. ….
(4:18 PM) alabot: For the 21 of November from mumbai to delhi I suggest the following – Indigo Rs 6000 ( Departure 7am , Arrival 10 am ), Jet Airways Rs 5500 ( Departure 9pm to Arrival 10:30 am )

Live user example 2

gp: i want a tickt bombay delhi on 21 nov
(4:22 PM) alabot: How many Travelers ? eg 2 adult 1 kid
(4:22 PM) gp: 2
(4:22 PM) alabot: Please wait a moment while I do a search …. ….
(4:22 PM) alabot: For the 21 of november from mumbai to delhi I suggest the following – Deccan Rs 7800 ( Departure 7am , Arrival 10 am ), King Fisher Rs 7800 ( Departure 9pm to Arrival 10:30 am )

Live user example 3

gp: i wnt a ticket to poone
(4:26 PM) alabot: Please tell me which city are you flying from ?
(4:26 PM) gp: del
(4:26 PM) alabot: Hi please tell me the date which you want to travel example like 21 nov or 21/11/2007 etc
(4:26 PM) gp: 21 nov
(4:26 PM) alabot: How many Travelers ? eg 2 adult 1 kid
(4:26 PM) gp: 1
(4:26 PM) alabot: Please wait a moment while I do a search …. ….
(4:26 PM) alabot: For the 21 of November I suggest the following – Spice Rs 5500 ( Departure 7am , Arrival 10 am ), Spice Rs 7800 ( Departure 9pm to Arrival 10:30 am )

These are live user tests done on gtalk. We have entered wrong spellings for cities and also jumbled up the order of buying the ticket to make the tests more life like. Questions like these will be thrown at Ala in the real world.

Read this article in the Cellular News

http://www.cellular-news.com/story/25198.php

1. Indian Railways – I had heard its one of the most profitable Indian ecom sites. Maybe, but the SMS section sucks big time.

Seat Availability Example:- If a user want to know information regarding to (RSK) Seat Availability, then, they SMS to 56677, in this user has to specify the Train Number , Date and Month and in that very exact order. hmm

Now I am hard pressed to remember the short code leave alone the exact syntax required to get the data from them.

The same problem exists across the board, tried to book a ticket on a leading airline and there had to remember the short code (which btw there are 5000 of similar sounding ones out there) as well as the exact sequence of words – not good at all!!

I hope the SMS providers and content chaps realize that if they roll our a service which does not tax the customers brains it would rock!! eg get me from pune 2 bby tommrow on Jet, where the hell can i get good hotel in cochin, kaunsi picture PVR pe lagi hai etc etc

This got the team thinking – We already had the Alabot engine in place which could understand NLP. GP then sat down to compile a new algorithm (GFA) which would understand complex sentences, break them down and feed them to the Ala engine.

He says it can understand any context in any language and across any platform – the proof of the pudding is in the eating i say!!!

If it works as well as he says it does – I will update this link – if not then atleast we tried….